Senior Marketing Specialist – Digital Marketing

Xsolla(26 days ago)

Beijing, ChinaOnsiteFull TimeSenior$114,839 - $155,684 (estimated)Marketing

About this role

The Senior Marketing Specialist – Digital Marketing for the Greater China Region leads digital initiatives to drive scalable growth, qualified leads, and brand visibility for Xsolla. The role focuses on performance-based channels and localized digital experiences tailored to local market behaviors and cultural context. It requires close collaboration with global and regional teams to adapt campaigns and messaging for the GCR market while maintaining brand consistency. The position is based in Beijing, China and centers on data-driven optimization across web, paid, and social channels.

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Required Skills

Digital Marketing
Performance Marketing
Growth Marketing
SEO Strategy
SEM Strategy
Paid Advertising
Social Media Marketing
Campaign Optimization
Lead Generation
Web Analytics

+10 more

About Xsolla

xsolla.com

Xsolla is a games-focused commerce and publishing partner that offers a comprehensive suite of tools and services to help developers launch, monetize, and scale video games worldwide with no upfront costs. Its platform includes global payments and checkout, in‑game stores and virtual currency, distribution and publishing services, marketing and user‑acquisition tools, anti‑fraud, and analytics/CRM, all exposed via SDKs and APIs for easy integration. Xsolla serves developers and publishers of all sizes, providing localized payment methods, compliance, and back‑office functionality to simplify global expansion and revenue management.