Senior Media Manager
Philips(2 months ago)
About this role
A Senior Media Manager responsible for end-to-end omni-channel media strategy to drive brand preference and market share. The role centrally manages the media ecosystem and campaign performance while coordinating external agencies and internal teams. It leverages data-driven analytics to inform media mix, budget allocation, and ongoing optimization.
Required Skills
- Omni-Channel
- Media Planning
- Performance Marketing
- Data Analytics
- E-Commerce
- Budget Allocation
- Stakeholder Management
- Team Leadership
- Agency Coordination
- KPI Setting
+1 more
Qualifications
- Master's Degree
- Bachelor's Degree in Marketing or Business Administration
About Philips
philips.comLearn more about Philips and how we help improve people’s lives through meaningful innovation in the areas of Healthcare, Consumer Lifestyle and Lighting.
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