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Senior Member Engagement Manager, Lifecycle at Carrot - ApplyBlast

Senior Member Engagement Manager, Lifecycle

Carrot

2 months ago

3.8 on Glassdoor

Remote

Full Time

Senior

3 applicants

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About this role

The Senior Member Engagement Manager, Lifecycle will lead the end‑to‑end development, launch, and optimization of member‑facing email, SMS, and push communications that guide members through personalized health journeys. The role involves cross‑functional collaboration with Marketing Operations, Content, Data, Product, and Customer Success to drive engagement, retention, and data‑driven program improvements.

Responsibilities

Lead design and launch of new lifecycle experiences across channels
Maintain and optimize end‑to‑end lifecycle engagement programs
Analyze member data to drive engagement and retention strategies

Skills

About Carrot

get-carrot.com

Headquarters

Siliguri Bazar, West Bengal, India

Company Size

1-10 employees

Founded

2021

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Carrot is a global benefits provider that helps employers open the door to fertility and family‑forming care for every employee. They deliver comprehensive, employer‑facing fertility benefits — including clinical navigation, access to treatments and clinics worldwide (IVF, egg freezing, donor and surrogacy support, adoption), and benefits administration — designed to improve outcomes while controlling healthcare spend. Founded in 2016 and led by Tammy Sun and Dr. Asima Ahmad, Carrot emphasizes measurable health and financial results, global coverage, and seamless integrations for HR and benefits teams.