Senior Product Marketing Manager, Retirement
Gusto, Inc.(4 days ago)
About this role
Gusto is seeking a Senior Product Marketing Manager for Retirement to develop the narrative, positioning, and go-to-market strategy for its 401(k) platform. The role involves cross-functional collaboration, customer research, and driving product growth within the company's financial offerings for small businesses.
Required Skills
- Product Marketing
- Messaging
- Go-To-Market
- Customer Research
- Financial Products
- B2B Marketing
- Data Analysis
- Marketing Strategy
- Cross-Functional Leadership
- AI
About Gusto, Inc.
gusto.comGusto is a cloud-based people platform that helps small and midsize businesses run payroll, manage benefits, and handle HR and compliance. Its product suite includes automated payroll and tax filing, contractor payments, employee onboarding and time tracking, plus benefits administration (health insurance, 401(k), etc.) and self-service tools for employees. Companies choose Gusto for its integrated, user-friendly experience, compliance automation, and broad integrations with accounting and productivity tools. Founded as ZenPayroll and later rebranded to Gusto, the company focuses on simplifying people operations for growing businesses.
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