Kabam

Senior Product Marketing Manager

Kabam(1 month ago)

Vancouver, BCOnsiteFull TimeSenior$133,112 - $177,523 (estimated)Marketing
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About this role

The Senior Product Marketing Manager at Kabam is responsible for building and leading marketing strategy to support both new and live free-to-play game titles. The role focuses on shaping brand identity, defining marketing priorities, and aligning campaigns with game development and live-ops plans. It requires close collaboration with internal studios, cross-functional teams, and external partners and agencies. The position is based in Kabam’s downtown Vancouver studio and supports the broader goal of growing Kabam’s gaming brands and audience.

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Required Skills

  • Strategic Planning
  • Brand Strategy
  • Brand Identity
  • Marketing Campaigns
  • Consumer Insights
  • Cross-Functional Leadership
  • Project Leadership
  • Go-To-Market
  • Marketing Roadmaps
  • Brand Guidelines

+13 more

Qualifications

  • Bachelor's Degree in Marketing
  • Bachelor's Degree in Business
  • Bachelor's Degree in Related Field
  • Master's Degree in Marketing
  • Master's Degree in Business
  • Master's Degree in Related Field
Kabam

About Kabam

kabam.com

Kabam is a developer and publisher of premium mobile and free-to-play games focused on live-service, multiplayer, and social experiences. The studio partners with major entertainment franchises to build licensed hits — most notably Marvel Contest of Champions — and emphasizes high‑quality art, design, and data‑driven live operations. Kabam’s global teams run continuous updates, in‑game events, and community engagement programs to retain players and grow long‑term revenue.

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