Senior Product Marketing Manager
MasterClass(5 days ago)
About this role
Senior product marketing role at MasterClass focused on shaping the product narrative and positioning for advanced education offerings, including MasterClass Certificates. The position centers on ensuring audience clarity and messaging cohesion as the product surface expands, working closely with cross-functional teams to support strategic growth and product impact.
Required Skills
- Product Marketing
- GTM
- Positioning
- Messaging
- Audience Segmentation
- Paid Marketing
- Performance Storytelling
- Competitive Analysis
- Roadmap Influence
- Cross-Functional Collaboration
+1 more
About MasterClass
masterclass.comMasterClass is a subscription-based online learning platform that offers high-production video courses taught by world-renowned experts and celebrities across fields like cooking, writing, film, music, sports, business, and design. Each class pairs cinematic lessons with downloadable workbooks, assignments, and practical demonstrations to help learners build skills and apply techniques. The all-access membership lets subscribers stream unlimited classes on multiple devices, targeting lifelong learners, hobbyists, and professionals seeking inspiration from leading practitioners. MasterClass is known for its celebrity instructors, storytelling-driven curricula, and premium production values.