Senior Programmatic Strategist (Remote Canada)

Directive(2 months ago)

RemoteFull TimeSenior$114,356 - $154,518 (estimated)Operations

About this role

The Senior Programmatic Strategist at Directive Consulting is responsible for managing day-to-day operations of programmatic advertising clients, including campaign strategy development, execution, optimization, and reporting across various channels such as Display, Native, and Video. This client-facing role involves leveraging data for targeting, collaborating with internal teams, and maintaining strong communication with clients to deliver strategic recommendations and ensure alignment with their objectives. The ideal candidate will have over three years of experience in programmatic roles and a proven background in media buying, ideally within the B2B/SaaS landscape.

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Required Skills

Campaign Management
Strategy Development
Data Integration
Planning
Setup
Optimization
Reporting
Troubleshooting
Team Collaboration
Cross-Functional Coordination

+12 more

About Directive

directiveconsulting.com

Directive is a leading B2B marketing agency that specializes in driving sustainable growth through its unique Customer Generation methodology. The agency has successfully partnered with over 420 brands and driven more than $1 billion in revenue. Directive focuses on elevating B2B marketers from marketing qualified leads (MQLs) to qualified pipeline opportunities, emphasizing a performance-driven approach with a suite of services that includes content marketing, PPC, SEO, and revenue operations. Their commitment to measurable results and innovative strategies makes them a trusted ally for ambitious businesses aiming to enhance their market presence.

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