Senior Programmatic Strategist (Remote Mexico)

Directive

3 months ago

2.7 on Glassdoor

Remote

Full Time

Senior

0 applicants

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About this role

The Senior Programmatic Strategist at Directive Consulting is responsible for managing and optimizing programmatic advertising campaigns for B2B clients, leveraging expertise in Demand-Side Platforms (DSPs) like DV360 and The Trade Desk. Key responsibilities include strategy development, data integration for audience targeting, continuous campaign optimization, and performance reporting, while also serving as the primary client contact. This role demands strong analytical skills, collaboration with cross-functional teams, and a proven track record in driving programmatic growth within the SaaS landscape.

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About Directive

directiveconsulting.com

Directive is a leading B2B marketing agency that specializes in driving sustainable growth through its unique Customer Generation methodology. The agency has successfully partnered with over 420 brands and driven more than $1 billion in revenue. Directive focuses on elevating B2B marketers from marketing qualified leads (MQLs) to qualified pipeline opportunities, emphasizing a performance-driven approach with a suite of services that includes content marketing, PPC, SEO, and revenue operations. Their commitment to measurable results and innovative strategies makes them a trusted ally for ambitious businesses aiming to enhance their market presence.

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