Senior Site Merchandiser - HBCO e Commerce (Corporate)

The Senior Site Merchandiser for HBCO e-Commerce owns the end-to-end strategy and execution for the Happy Beauty Co. website launch, driving growth across desktop, mobile, and app platforms. This role focuses on optimizing the customer journey, managing assortment strategies, and leveraging analytics to improve conversion rates and profitability. The position requires close collaboration with cross-functional partners to align online merchandising with in-store experiences and achieve key e-commerce KPIs.