Senior Website and Growth Strategist

Sprout Social(18 days ago)

RemoteFull TimeSenior$86,400 - $130,680Marketing

About this role

Senior Website and Growth Strategist at Sprout Social will own the strategy that connects the public-facing website to the product experience, focusing on improving trial activation and conversion. The role partners with Growth Product and Email/Marketing Automation teams to unify intent and product data and to design routed, segmented self-service funnels as the company transitions to a Product-Led Growth model.

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Required Skills

Website Strategy
Product Growth
Data Integration
Web Analytics
Product Analytics
Segmentation
Experimentation
Marketing Automation
Stakeholder Alignment
PLG

About Sprout Social

sproutsocial.com

Sprout Social is a Chicago-based cloud platform (founded in 2010) for social media management that helps organizations plan, publish and measure their social presence. Its product suite covers publishing and scheduling, engagement and customer care, social listening, analytics and influencer marketing to drive social ROI. Trusted by over 30,000 brands, Sprout emphasizes collaboration, data-driven insights and integrations across major social channels, and offers a trial to get started.