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ApplyBlast uses AI to match you with the right jobs, tailor your resume and cover letter, and apply automatically so you can land your dream job faster.
© All Rights Reserved. ApplyBlast.com
sierra
This role defines and executes Sierra's SEO strategy to capture top rankings across traditional and AI answer engines, driving organic growth for enterprise buyers. The position involves building an AI-powered content engine, optimizing website performance and technical architecture, and leading AI search strategies to ensure content is cited in AI-generated answers. You will partner with Product Marketing and the web team to translate search insights into assets that rank and convert while measuring impact on pipeline goals.
Headquarters
Santa Rosa Jauregui, Querétaro, Mexico
Company Size
11-50 employees
Founded
1998
Sierra is an online off-price retailer specializing in discounted brand-name outdoor gear, apparel, footwear, and home and fitness goods. The site curates products from well-known outdoor, activewear, and lifestyle brands and offers closeout and clearance deals at reduced prices. Sierra targets outdoor enthusiasts and budget-conscious shoppers looking for name-brand equipment and clothing for camping, hiking, running, and everyday life. The company emphasizes value through rotating markdowns, seasonal sales, and a broad selection across sizes and styles.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
View leadership team, funding history,
and employee contacts for sierra.