Smartphone Launch & GTM Strategy Lead (Senior Manager), E-Commerce DTC

This role is the single-threaded owner for Samsung’s smartphone launches and most critical Key Buying Moments (KBMs) on Samsung.com, responsible for translating global product vision into clear commercial and customer decisions for the U.S. DTC business. The position involves leading cross-functional teams and owning outcomes across revenue, margin, inventory, and customer experience while driving the end-to-end go-to-market lifecycle.