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Social Commerce Content Specialist at Abbott Laboratories - ApplyBlast

Social Commerce Content Specialist

Abbott Laboratories

1 month ago

3.7 on Glassdoor

Shah Alam, Selangor, Malaysia

Onsite

Full Time

Medior

0 applicants

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About this role

The Social Commerce Content Specialist drives brand consideration, engagement, and sales through a scalable social media content ecosystem, with a strong focus on TikTok and emerging social commerce platforms. This role involves collaborating with external agencies, content creators, and internal stakeholders to develop high-quality, brand-led content and establish livestream guidelines. The position requires managing creator relationships, optimizing content performance, and ensuring consistency in brand messaging across all channels.

Responsibilities

Develop and execute scalable social media content strategies across TikTok and emerging platforms
Manage relationships with content creators, influencers, and affiliates to drive brand visibility
Establish livestream content guidelines and best practices to ensure brand compliance and quality

Skills

About Abbott Laboratories

abbott.com

Innovative medical devices and health care solutions for cardiovascular health, diabetes management, diagnostic testing, nutrition, chronic pain and more.