ColourPop
This role serves as a hybrid strategist, community architect, and art director for ColourPop's social media presence, leading organic content strategy across Instagram, TikTok, and YouTube. The position involves building content plans that drive engagement and fandom, managing a UGC roster, and partnering with the Creative and Influencer teams to ensure brand consistency. The Social Marketer will lead a team of one and work cross-functionally to integrate social and community efforts into every campaign and brand moment.
ColourPop is a Los Angeles–based direct‑to‑consumer cosmetics brand (founded in 2014) that sells affordable, trend‑driven makeup for eyes, lips, and face. The label is best known for its signature Super Shock Shadow formula, glossy balms, liners, and frequent influencer and pop‑culture collaborations that deliver high‑pigment, cruelty‑free (and many vegan) products at accessible prices. ColourPop operates primarily online with fast product drops, broad shade ranges, and social‑first marketing aimed at a young, diverse audience.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
View leadership team, funding history,
and employee contacts for ColourPop.
16% above the average for this role