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Sr. Google Analytics Specialist at TELUS Digital - ApplyBlast

Sr. Google Analytics Specialist

TELUS Digital

1 month ago

3.5 on Glassdoor

San Salvador, El Salvador

Hybrid

Full Time

Senior

0 applicants

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About this role

The Senior Google Analytics Specialist will own and evolve the digital measurement ecosystem, defining how user behavior, marketing performance, and product engagement are measured across all digital touchpoints. This role involves collaborating with marketing, product, and engineering teams to ensure data accuracy, actionable insights, and alignment with business goals. The position requires deep expertise in Google Analytics 4, Google Tag Manager, and marketing analytics to implement and optimize tracking frameworks.

Responsibilities

Own end-to-end implementation and optimization of Google Analytics 4 across web and product platforms
Define and maintain measurement framework including KPIs, event taxonomy, and conversion tracking strategy
Lead marketing measurement efforts including campaign tracking, attribution analysis, and channel performance reporting

Skills

About TELUS Digital

telusdigital.com

Headquarters

Vancouver, British Columbia, Canada

Company Size

10001+ employees

Founded

2005

View Profile

Telus Digital is the digital innovation and product engineering arm of TELUS that designs and builds customer-facing services, platforms, and applications. They deliver cloud-native engineering, mobile and web experiences, e‑commerce and API platforms, and data & AI solutions across telecom, health and IoT domains. Combining product design, agile engineering and data-driven insights, Telus Digital helps accelerate digital transformation and improve customer experience. Organizations partner with them for industry expertise, scalable secure platforms, and end-to-end delivery from concept to operations.