ColourPop
The Sr. Manager, Brand Marketing leads go-to-market strategies for key product launches, crafting compelling brand narratives and campaigns that drive community engagement and revenue growth. This role requires a blend of creative storytelling and data-driven decision-making to optimize marketing performance across social, influencer, PR, paid media, and retail channels. The position involves managing marketing budgets, analyzing performance metrics, and building scalable launch frameworks to support the brand's rapid innovation and cultural relevance.
ColourPop is a Los Angeles–based direct‑to‑consumer cosmetics brand (founded in 2014) that sells affordable, trend‑driven makeup for eyes, lips, and face. The label is best known for its signature Super Shock Shadow formula, glossy balms, liners, and frequent influencer and pop‑culture collaborations that deliver high‑pigment, cruelty‑free (and many vegan) products at accessible prices. ColourPop operates primarily online with fast product drops, broad shade ranges, and social‑first marketing aimed at a young, diverse audience.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
View leadership team, funding history,
and employee contacts for ColourPop.
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