Sr Manager, Content Marketing

About this role

Responsibilities

• Build and manage the company’s content strategy aligned to pipeline goals and product marketing objectives.
• Develop content themes around eCommerce growth, retention, advertising, customer acquisition, analytics, attribution, AI, and operational efficiency.
• Oversee cross-functional internal and external teams to ensure execution across relevant content marketing efforts.
• Maintain Lunar brand consistency and quality control across all digital experiences and marketing channels.
• Track content, website, and social media performance across traffic, engagement, conversion, and pipeline influence to provide comprehensive reports to leadership.