Sr. Manager, Retail Channel Activation

Internships

6 days ago

3.8 on Glassdoor

Baltimore, MD

Hybrid

Full Time

Senior

0 applicants

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About this role

A Senior Manager leading the DTC Channel Activation team to create and deliver retail activation strategies that drive brand and commercial results across Under Armour's Direct-to-Consumer ecosystem. This role focuses on strategic vision, creative ideation, and executional direction for physical retail activations with clear intent to impact core retail KPIs.

Skills

Qualifications

Bachelor’s degree in Marketing, Business, or related field10 years of experience in corporate retail marketing, activation strategy, or consumer engagement rolesDeep understanding of store-level business drivers and retail KPIsProven ability to connect brand storytelling to measurable business outcomesExceptional project/program management skills

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