Sr. Marketing Manager

About this role

Responsibilities

• Strategic Launch Planning: Define and execute product launch strategies by collaborating with cross-functional teams, including Product Development and Sales, to optimize key routes to market and activation plans.
• Event Activation Planning: Lead the planning and execution of impactful events that enhance brand visibility and engage target audiences effectively.
• Brand Partnerships Development: Cultivate and maintain strategic partnerships that align with Uneekor’s brand values and growth objectives, maximizing reach and influence.
• Campaign Messaging: Develop compelling messaging that captures attention and strengthens brand recognition, supporting successful product launches and marketing initiatives.
• Audience Segmentation Expertise: Utilize a deep understanding of audience segmentation to craft tailored strategies that address the unique needs, challenges, and decision-making drivers of specific customer types.