Sr. Paid Media Manager - Breakout Prop
Kraken(1 month ago)
About this role
The Sr. Paid Media Manager at Breakout, a Kraken-backed prop trading platform, is responsible for overseeing and optimizing performance campaigns across key digital channels such as Meta, TikTok, X, and YouTube, while also exploring emerging crypto-specific platforms like Reddit and Discord. This role requires a hands-on approach to campaign management, budget strategy, and collaboration with creative and analytics teams to drive insights and improve unit economics. The ideal candidate will have at least five years of experience in digital media buying, a strong analytical mindset, and a passion for marketing within the fast-evolving crypto ecosystem.
Required Skills
- Campaign Management
- Optimization
- Performance Analysis
- Budget Management
- Data Integrity
- A/B Testing
- Audience Segmentation
- Creative Development
- Experiment Design
- Platform Knowledge
+5 more
About Kraken
www.kraken.comKraken is a leading global cryptocurrency exchange that provides a platform for trading a wide variety of digital assets, including Bitcoin, Ethereum, and many others. Established in 2011, Kraken is known for its strong security measures, robust market liquidity, and user-friendly interface. The exchange offers advanced trading features, margin trading capabilities, and educational resources to support both novice and experienced traders. With a commitment to compliance and regulatory transparency, Kraken has established itself as a trusted choice for cryptocurrency enthusiasts and investors.
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