Trade Marketing Manager (Customer Planning & Activation Manager) - Cavistes
Diageo(2 months ago)
About this role
A Customer Planning & Activation Manager for the Cavistes channel at Diageo is responsible for implementing and driving strategic plans for the spirits portfolio in specialist wine shops (cavistes). The role focuses on executing brand activation to grow sales, increase brand visibility and market share across whisky, rum, tequila, gin, vodka and non-alcoholic categories. Based in Paris, the position works closely with commercial, marketing and field teams to translate strategy into in-store execution.
Required Skills
- Trade Marketing
- Brand Activation
- Merchandising
- Shopper Marketing
- Budget Management
- Performance Analysis
- Cross Functional
- Communication
- Relationship Building
- Project Management
+1 more
About Diageo
diageo.comWith over 200 brands sold in nearly 180 countries, Diageo is driven to be the world’s best brand builder, leading the way in premium drinks.
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