Trade/Customer Marketing Manager – German Retail
Diageo(2 months ago)
About this role
Customer Marketing role owning end-to-end customer marketing for major German retailers and specific categories (Kaufland & Whisky or REWE & Liqueurs), working with iconic brands like Johnnie Walker and Baileys. The role sits at the intersection of commercial and sales teams in Hamburg and focuses on shaping category growth and driving consumer and shopper behaviour to meet financial and market share objectives. Fluency in German and English is required.
Required Skills
- Customer Marketing
- Shopper Insights
- POS Activations
- Category Management
- Project Management
- Analytical Skills
- Budget Management
- Agency Management
- Presentation Skills
- Communication
+2 more
About Diageo
diageo.comWith over 200 brands sold in nearly 180 countries, Diageo is driven to be the world’s best brand builder, leading the way in premium drinks.
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