User Acquisition Lead
Ruby Labs(2 months ago)
About this role
The User Acquisition Lead at Ruby Labs is responsible for building and overseeing a centralized User Acquisition Department that delivers UA-as-a-Service for multiple subscription products. This role involves defining and executing a comprehensive UA strategy across various platforms like Meta and Google, managing a team of UA Managers, handling sizable budgets for efficient customer acquisition costs, and driving data-driven performance marketing initiatives. The position demands strong leadership and collaboration across product, creative, and analytics teams to optimize growth and ROI.
Required Skills
- User Acquisition
- Strategy Development
- Team Leadership
- Budget Management
- Performance Marketing
- Cross-functional Collaboration
- Data Analysis
- KPI Setting
- Process Development
- Mentorship
+10 more
About Ruby Labs
rubylabs.comRuby Labs is a forward-thinking company that specializes in developing innovative consumer products aimed at transforming sectors such as health, education, and entertainment. With a commitment to enhancing lives, Ruby Labs leverages cutting-edge technology to create solutions that are not only functional but also impactful. The company focuses on crafting products that push the boundaries of traditional markets, creating value for consumers and making a positive difference in their everyday lives.
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