User Acquisition Lead

Ruby Labs

4 months ago

3.8 on Glassdoor

Remote

Full Time

Manager

0 applicants

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About this role

As the User Acquisition Lead at Ruby Labs, you will spearhead the development of a centralized User Acquisition Department to deliver UA-as-a-Service across various subscription products. Your responsibilities include crafting and executing the overall UA strategy across multiple paid channels, managing a distributed team of UA Managers, and overseeing substantial budgets to achieve efficient customer acquisition costs and positive returns on ad spend. This high-impact leadership role requires collaboration with cross-functional teams, including product and creative, to drive data-driven marketing decisions and implement scalable processes for continuous growth.

Skills

Qualifications

7+ years in performance marketing3+ years in a senior leadership role overseeing UA at scaleStrong background in subscription-based D2C productsProven track record managing multi-million dollar monthly paid budgetsExperience directly managing and developing a team of at least 5–7 UA professionals

About Ruby Labs

rubylabs.com

Ruby Labs is a forward-thinking company that specializes in developing innovative consumer products aimed at transforming sectors such as health, education, and entertainment. With a commitment to enhancing lives, Ruby Labs leverages cutting-edge technology to create solutions that are not only functional but also impactful. The company focuses on crafting products that push the boundaries of traditional markets, creating value for consumers and making a positive difference in their everyday lives.