Vice President of Marketing
Splitero(1 month ago)
About this role
The Vice President of Marketing will lead Splitero’s marketing organization and report directly to the CEO, owning the company’s positioning in the home equity space. This role is responsible for shaping high-level strategy, fostering cross-functional collaboration with product, sales, finance, and legal, and driving growth through data-informed decision making. The VP will manage a team of marketing professionals and influence company direction to attract and retain homeowners.
Required Skills
- Marketing Strategy
- Campaign Execution
- Homeowner Acquisition
- Customer Retention
- Budget Forecasting
- Omnichannel Marketing
- Experimentation
- Performance Reporting
- Marketing Analytics
- Sales Alignment
+10 more
About Splitero
splitero.comSplitero is a home equity investment platform that gives homeowners cash today in exchange for a share of their home's future appreciation — no monthly payments and no new loan. Homeowners remain owners and stay in their homes, can repurchase the investment anytime within the term (which runs with the senior mortgage or at least 10 years), and qualify based primarily on home equity rather than income or employment. The company emphasizes fast, simple access (pre-qualify in under 2 minutes) and positions its product as a way to pay off debt, fund renovations, or cover other needs while potentially saving versus credit cards and other equity options.
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