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Vice President, Performance Marketing at Ramp - ApplyBlast

Vice President, Performance Marketing

Ramp

1 month ago

4.2 on Glassdoor

United States

Onsite

Full Time

Executive

4 applicants

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About this role

The Vice President of Performance Marketing leads the end-to-end strategy, execution, and scaling of performance-driven lead generation across multiple channels to drive revenue targets. This executive role involves building a high-velocity demand funnel, establishing predictive forecasting models, and implementing real-time optimization frameworks. The position requires direct collaboration with the Chief Growth Officer to architect a world-class performance marketing organization.

Responsibilities

Design and execute unified performance marketing strategy across B2B and B2C segments
Build and optimize multi-touch attribution funnel with stage-specific KPIs
Establish enterprise-grade reporting, dashboards, and experimentation frameworks

Skills

About Ramp

ramp.com

Headquarters

New York, New York, United States

Company Size

501-1000 employees

Founded

2019

View Profile

Ramp is a spend management platform designed to simplify financial operations for businesses. It integrates corporate cards, travel, expense management, and accounts payable into a single solution to automate and enhance efficiency. Organizations leverage Ramp's tools to streamline financial workflows, optimize spending, and improve expense visibility, helping to control costs effectively. Additionally, Ramp aims to provide users with comprehensive insights and analytics for better financial decision-making.