VP, Events & Activation
BJAK(25 days ago)
About this role
The VP, Events & Activation at BJAK is responsible for defining and executing a strategic events and brand activation plan across ASEAN, focusing on high-impact events and sponsorships that drive brand awareness and policy conversions. This role involves end-to-end management of events, ensuring compliance with branding guidelines and local regulations, while leveraging performance metrics to demonstrate ROI. The VP will collaborate with marketing teams to optimize customer acquisition through event-specific technologies and will directly manage teams and resources to deliver measurable results.
Required Skills
- Events Management
- Brand Activation
- Experiential Marketing
- Strategic Sponsorships
- Venue Sourcing
- Vendor Negotiation
- Contract Execution
- Logistics Management
- Brand Guidelines
- Customer Experience
+8 more
About BJAK
bjak.myBJAK is the leading insurance platform in Malaysia, specializing in auto insurance and a wide variety of insurance products. The platform enables users to easily compare multiple insurance providers, secure instant coverage, and fulfill road tax requirements online. Known for delivering an efficient and user-friendly insurance experience, BJAK partners with top insurers such as Etiqa and Takaful to offer comprehensive coverage options for its customers.
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