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VP, Global Social Strategy & Analytics at SharkNinja - ApplyBlast

VP, Global Social Strategy & Analytics

SharkNinja

9 days ago

2.8 on Glassdoor

New York City, New York, United States

Hybrid

Full Time

Executive

1 applicant

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About this role

The VP, Global Social Strategy & Analytics leads the strategy, platform intelligence, and measurement backbone for Global Social, turning social signals into faster, better decisions across content, creators, and markets. This role involves defining social data requirements, shaping the analytics tool ecosystem, and championing AI adoption to support global decision-making. The position requires partnering with cross-functional teams to connect platform-level social data to business KPIs and executive reporting.

Responsibilities

Own the Global Social measurement framework and KPI definitions
Define social data requirements and taxonomy across campaigns and markets
Champion AI adoption within the social measurement function

Skills

About SharkNinja

sharkninja.com

Headquarters

Needham Heights, Massachusetts, United States

Company Size

1001-5000 employees

Founded

1994

View Profile

SharkNinja (brands Shark and Ninja) designs and sells innovative small home appliances and cleaning solutions—most notably vacuums, floor cleaners, kitchen appliances (blenders, air fryers, cookers), and personal care/beauty devices—built to make everyday life easier. The company focuses on performance-driven engineering, practical features, and user-friendly design to deliver better cleaning and cooking results. SharkNinja sells through its direct online store and major retail partners worldwide and supports products with warranties and customer service. Consumers choose SharkNinja for reliable, tech-forward appliances that prioritize convenience and value.