VP, Growth - Breakout Prop
Kraken(1 month ago)
About this role
The Vice President of Growth Marketing at Breakout Prop, a crypto-native trading platform backed by Kraken, is responsible for developing and leading a comprehensive growth strategy focused on user acquisition, activation, retention, and referral. This role entails building and scaling the growth team, establishing processes and analytics frameworks, and collaborating across product, engineering, and marketing teams to optimize trader experiences. Candidates should have over 10 years of growth marketing experience, particularly in fintech or crypto, with a strong analytical background and a strategic mindset.
Required Skills
- Growth Marketing
- Team Building
- Process Establishment
- Tech Stack Management
- Analytics Frameworks
- Data-Driven Operations
- User Acquisition
- Marketing Analytics
- Funnel Optimization
- Campaign Execution
+7 more
About Kraken
www.kraken.comKraken is a leading global cryptocurrency exchange that provides a platform for trading a wide variety of digital assets, including Bitcoin, Ethereum, and many others. Established in 2011, Kraken is known for its strong security measures, robust market liquidity, and user-friendly interface. The exchange offers advanced trading features, margin trading capabilities, and educational resources to support both novice and experienced traders. With a commitment to compliance and regulatory transparency, Kraken has established itself as a trusted choice for cryptocurrency enthusiasts and investors.
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