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VP Marketing Data Science at Citi - ApplyBlast

VP Marketing Data Science

Citi

3 months ago

3.6 on Glassdoor

United States

Hybrid

Full Time

Executive

0 applicants

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About this role

A VP of Marketing Data Science leads the Media Sciences team to drive advanced analytics, sophisticated measurement models, and ROI optimization for Citi's media investments. This strategic role involves translating complex data into actionable insights for senior stakeholders and overseeing the end-to-end lifecycle of data science initiatives from development to deployment.

Responsibilities

Design and implement advanced statistical and machine learning models for marketing effectiveness.
Develop sophisticated measurement models to optimize marketing spend and drive business impact.
Lead end-to-end model development lifecycle from data preprocessing to deployment.
Translate complex business questions into analytical problems and guide team solutions.
Communicate complex analytical concepts and data-driven insights to senior leadership.

Skills

Qualifications

Masters in Business AnalyticsBachelor's in FinanceBachelor's in Statistics

About Citi

citi.com

Company Size

1-10 employees

Founded

2025

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Citibank offers multiple banking services that help you find the right credit cards, open a bank account for checking, & savings, or apply for mortgage & personal loans.