VP Marketing, London

The VP Marketing at BJAK is responsible for developing and executing a comprehensive marketing strategy that drives user acquisition, retention, and brand awareness for Southeast Asia’s leading digital insurance platform. This role involves leading cross-channel marketing campaigns across platforms such as Meta, Google, TikTok, and coordinating with various teams to ensure alignment with business goals while utilizing data to inform strategy and improve performance. The VP Marketing also manages the marketing calendar and budget, ensuring that all initiatives are ROI-driven and contribute to the company's growth in a fast-paced startup environment.