VP Marketing, London
BJAK(1 month ago)
About this role
The VP Marketing at BJAK is responsible for developing and executing a comprehensive marketing strategy that drives user acquisition, retention, and brand awareness for Southeast Asia’s leading digital insurance platform. This role involves leading cross-channel marketing campaigns across platforms such as Meta, Google, TikTok, and coordinating with various teams to ensure alignment with business goals while utilizing data to inform strategy and improve performance. The VP Marketing also manages the marketing calendar and budget, ensuring that all initiatives are ROI-driven and contribute to the company's growth in a fast-paced startup environment.
Required Skills
- Marketing Strategy
- Team Leadership
- Performance Marketing
- Digital Campaigns
- Brand Development
- Content Marketing
- Data Analysis
- Cross-Functional Collaboration
- Budget Management
- ROI Optimization
+7 more
About BJAK
bjak.myBJAK is the leading insurance platform in Malaysia, specializing in auto insurance and a wide variety of insurance products. The platform enables users to easily compare multiple insurance providers, secure instant coverage, and fulfill road tax requirements online. Known for delivering an efficient and user-friendly insurance experience, BJAK partners with top insurers such as Etiqa and Takaful to offer comprehensive coverage options for its customers.