VP Marketing, London
BJAK(1 month ago)
About this role
The VP Marketing at BJAK is responsible for developing and executing a comprehensive marketing strategy for Southeast Asia's leading digital insurance platform, with a focus on enhancing user acquisition, retention, and brand awareness. This role includes leading cross-channel campaigns across various digital platforms (Meta, Google, TikTok, YouTube), managing the marketing budget, and analyzing performance data to optimize outcomes. The VP must thrive in a fast-paced startup environment, bringing creativity and accountability while collaborating with cross-functional teams to align marketing efforts with business objectives.
Required Skills
- Marketing Strategy
- Cross-Channel Campaigns
- Performance Marketing
- Content Marketing
- Brand Voice
- Creative Production
- Data Analysis
- Stakeholder Engagement
- Budget Management
- Team Leadership
+6 more
About BJAK
bjak.myBJAK is the leading insurance platform in Malaysia, specializing in auto insurance and a wide variety of insurance products. The platform enables users to easily compare multiple insurance providers, secure instant coverage, and fulfill road tax requirements online. Known for delivering an efficient and user-friendly insurance experience, BJAK partners with top insurers such as Etiqa and Takaful to offer comprehensive coverage options for its customers.