VP, Paid Social
Later(1 month ago)
About this role
The VP, Paid Social will build and lead Later’s new Paid Media Services function, owning the vision, operating model, and team to scale paid social as a profitable growth engine. Reporting to the Chief Customer Officer, this role will align cross-functional stakeholders and establish a differentiated paid social offering that integrates with influencer and organic programs. The position focuses on driving measurable business outcomes and establishing scalable systems, partnerships, and delivery standards for enterprise clients.
Required Skills
- Paid Social
- Strategy
- Team Leadership
- Forecasting
- Optimization
- Measurement
- Meta Ads
- TikTok Ads
- YouTube Ads
- GA4
+15 more
About Later
later.comLater is a social media and creator-economy platform that helps brands, creators, and agencies plan, schedule, and measure content across channels. It combines influencer marketing and discovery, social media management and scheduling (visual content calendar), social listening and analytics, plus Linkin.bio/link-in-bio tools to drive traffic and sales. Later also offers services to help run campaigns and scale creator partnerships. Customers use it for streamlined publishing, performance insights, and shoppable link experiences tailored to creators and ecommerce brands.