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VP, Product Marketing at Advarra - ApplyBlast

VP, Product Marketing

Advarra

4 months ago

Remote

Full Time

Executive

0 applicants

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About this role

The VP, Product Marketing leads the strategic vision and execution of all product marketing initiatives, including go-to-market strategy, thought leadership, and sales enablement, to build brand authority and drive demand generation. This senior leader partners with product, sales, and customer success teams to accelerate deal cycles, improve win rates, and support revenue growth.

Responsibilities

Define and execute go‑to‑market strategies for new products and partnerships
Lead and develop a high‑performing product marketing team
Create sales enablement tools and customer marketing programs

Skills

Qualifications

Bachelor's degree in Marketing, Business, or related fieldMBA

About Advarra

advarra.com

Advarra delivers a clinical trial management system with trusted IRB oversight—connecting sponsors, CROs, and research sites across the trial lifecycle.