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Account Based Marketing Specialist at Anaplan - ApplyBlast

Account Based Marketing Specialist

Anaplan

1 month ago

3.5 on Glassdoor

Minneapolis, Minnesota, United States

Onsite

Full Time

Medior

0 applicants

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About this role

Anaplan is seeking an Account Based Marketing Specialist to support account-based marketing and demand initiatives within the Demand-ABM-Digital team. The role involves collaborating with managers to execute integrated global marketing campaigns, manage digital content experiences, and track campaign performance. This position focuses on supporting demand generation and account-based strategic initiatives to drive business success.

Responsibilities

Execute integrated global marketing campaigns across various channels
Coordinate event logistics and manage webinar operations
Track campaign performance and optimize lead flow into Salesforce

Skills

Qualifications

Bachelor's degree in Business, Marketing, or a related field

About Anaplan

anaplan.com

Headquarters

Miami, Florida, United States

Company Size

1001-5000 employees

Founded

2006

View Profile

Anaplan is a cloud-based connected planning platform that enables enterprises to build models, run AI-driven scenario planning and forecasting, and deliver integrated analysis and reporting. Its platform supports real-time modeling, collaborative what‑if analysis, and data integration across finance, supply chain, sales, and HR to align strategic, financial, and operational plans. Organizations use Anaplan to speed decision-making, improve cross-functional alignment, and scale planning processes across the business.