Account Planning and Brand Planning

This role involves developing integrated social media strategies for Mercedes-Benz across various owned, earned, and paid channels to drive consumer engagement and support brand initiatives. The position requires collaborating with cross-functional teams to create strategic briefs, content frameworks, and social-first campaigns that align with business objectives. Additionally, the role focuses on analyzing audience behaviors, leveraging social listening for insights, and serving as a subject matter expert on social media trends and best practices.