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Assistant Digital Platform & Martech Manager at Philips - ApplyBlast

Assistant Digital Platform & Martech Manager

Philips

3 months ago

3.8 on Glassdoor

Shanghai, China

Onsite

Full Time

Senior

0 applicants

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About this role

An Assistant Digital Platform & Martech Manager leads the optimization and integration of digital platforms and marketing technology stacks within a highly regulated healthcare environment. The role involves collaborating cross-functionally to align technology infrastructure with marketing strategies, ensuring seamless data governance, and driving growth across digital channels. Key duties include managing sCRM systems, building analytics dashboards, and advising leadership on technology investments to support scalability and innovation.

Responsibilities

Lead optimization and integration of digital platforms and Martech stacks
Oversee data governance to ensure compliance with HIPAA, GDPR, and CCPA regulations
Build dashboards using Tableau or Power BI to track KPIs and campaign performance
Partner with marketing, sales, and IT teams to align strategies with organizational goals
Streamline workflows for lead generation and customer journey mapping

Skills

About Philips

philips.com

Headquarters

Amsterdam, North Holland, Netherlands

Company Size

10001+ employees

Founded

1891

View Profile

Learn more about Philips and how we help improve people’s lives through meaningful innovation in the areas of Healthcare, Consumer Lifestyle and Lighting.