Assistant Manager, Loyalty Engagement

General Manufacturing(1 month ago)

HybridFull TimeMedior$79,442 - $105,998 (estimated)Marketing

About this role

The Assistant Manager, Loyalty Engagement will be a key contributor to the strategy, operations, and execution of member engagement initiatives for the GM Rewards program. This role focuses on driving long-term growth by creating meaningful, repeatable, and scalable campaigns that deepen member engagement and drive long-term loyalty to General Motors.

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Required Skills

Engagement Strategy
Campaign Execution
Audience Targeting
Project Management
Analytical Skills

Qualifications

Bachelor's Degree

About General Manufacturing

gm.com

General Motors is a global automotive company and the parent of Chevrolet, Buick, GMC and Cadillac, designing, engineering and manufacturing a full range of cars, trucks and SUVs. Beyond vehicles, GM provides connected and mobility services—such as OnStar and GM Energy—and invests in vehicle safety, autonomous driving and other advanced engineering. The company is pursuing electrification and sustainability through initiatives like its Journey to Zero Emissions while supporting communities and workforce development. For more than a century GM emphasizes quality, reliability and delivering a vehicle for every drive.

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