Associate Director, Analytics/Insights

The Associate Director, Analytics/Insights spearheads marketing analytics initiatives by conceptualizing and delivering impactful strategies for opportunity identification, segmentation, and customer behavior analysis. This role involves partnering with internal teams and clients to oversee junior talent, foster collaboration, and ensure data quality while leveraging statistical analysis and data visualization to drive strategic recommendations and business growth. The position requires leading data extraction, developing analytical plans, and managing external vendors to optimize data management and deliver actionable reports.