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B2B / Product Marketing Lead at Sweatpals - ApplyBlast

B2B / Product Marketing Lead

Sweatpals

3 months ago

Remote

Full Time

Senior

2 applicants

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About this role

Sweatpals is seeking a B2B/Product Marketing Lead to own the full marketing journey for its host community, driving product adoption, content creation, and host activation across multiple channels. The role collaborates closely with product, sales, lifecycle, and engineering teams to develop campaigns, thought leadership, and enablement materials that grow and retain fitness entrepreneurs on the platform.

Responsibilities

Own host product marketing and feature adoption
Develop host case studies and proof points
Build email and in‑app activation journeys
Lead production of testimonial videos
Partner with product and engineering on launch plans

Skills

About Sweatpals

sweatpals.com

Headquarters

Austin, Texas, United States

Company Size

1-10 employees

Founded

2023

View Profile

Sweatpals is a dynamic platform designed to enhance fitness experiences by connecting individuals and communities through shared activities. It enables users to discover local fitness events and allows fitness business owners to promote and manage their classes easily. With a focus on building connections and fostering community engagement, Sweatpals transforms ordinary workouts into memorable interactions, creating an inviting space for personal growth and social connection. The platform also offers tools for event hosting that streamline logistics and maximize outreach.