Bauer/ Cascade Maverik: New Business Strategist

French Canadian Bauer Hockey/ Cascade Maverik Lacrosse(18 days ago)

HybridFull TimeMedior$57,552 - $78,607 (estimated)Marketing

About this role

A New Business Strategist at Peak Achievement Athletics partners with brand teams (Bauer Hockey, Cascade/Maverik Lacrosse, Prosharp) to identify and incubate new ventures and growth opportunities. The role focuses on scaling concepts, validating market potential, and developing strategic business cases to expand into adjacent categories. It supports the company's mission to innovate sports equipment and drive brand growth.

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Required Skills

Market Research
Customer Insights
Data Analysis
Excel
Storytelling
Experimentation
Prototyping
A/B Testing
Usability Testing
Business Modeling

+3 more

Qualifications

BS in Business, Marketing, or Economics
MBA (Preferred)

About French Canadian Bauer Hockey/ Cascade Maverik Lacrosse

cascademaverik.com

Cascade Maverik Lacrosse, LLC is a U.S.-based lacrosse gear brand and online retailer offering helmets, gloves, sticks, apparel, and protective equipment designed for performance and player safety. The company emphasizes cutting-edge design and materials to help athletes elevate their game while reducing injury risk. Cascade and Maverik products serve youth, amateur, and pro players seeking reliable, game-ready equipment. Customers purchase directly through their Shopify storefront and social channels for the latest models and team-ready apparel.