Brand Manager
Abbott Laboratories(17 days ago)
About this role
This role focuses on driving consumer marketing for the Child Nutrition Supplement category, particularly PediaSure, with an emphasis on digital marketing strategies to enhance brand value. The position involves coordinating marketing programs, leveraging business data, and managing creative and media agencies to achieve marketing and sales goals.
Required Skills
- Brand Management
- Digital Marketing
- Data Analysis
- Media Planning
- CRM
- E-commerce
- Campaign Management
- Influencer Marketing
- Creative Strategy
- Sales Support
About Abbott Laboratories
abbott.comInnovative medical devices and health care solutions for cardiovascular health, diabetes management, diagnostic testing, nutrition, chronic pain and more.
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