Content Lead

Octopus Energy Group(5 days ago)

HybridFull TimeSenior$117,630 - $157,520 (estimated)Marketing

About this role

Content Lead for Octopus Electric Vehicles based in London, responsible for owning the company’s content engine and translating brand messaging into high-performing campaigns that educate, engage, and convert potential EV drivers. The role leads a small internal content team and a network of freelancers to build a modern content ecosystem across social, email, and the website, leveraging SEO and AI/LLM technologies. This position sits within a fast-growing start-up environment focused on making electric vehicle leasing cheaper, greener, and easier.

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Required Skills

Content Strategy
SEO
LLM Optimization
Team Leadership
Social Media
Email Marketing
CRM
Copywriting
AB Testing
Analytics

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About Octopus Energy Group

octopus.energy

Octopus Energy is a UK-based energy supplier focused on delivering cheaper, greener energy and billed as one of the country's most awarded providers. It sells household and business energy alongside products and services for heat pumps, rooftop solar, batteries and electric vehicle charging. Octopus runs a range of smart tariffs that reward shifting or reducing use when the grid is stressed and often advertises prices below the regulated price cap. The company also invests heavily in renewable generation and promotes a technology-driven, customer-focused approach to energy.