Copywriter - CA
Boom & Bucket(1 month ago)
About this role
A Copywriter at Ritchie Bros. is responsible for creating persuasive and clear messaging that aligns with the company's marketplace growth objectives. The role involves crafting optimized copy across various digital channels—including paid media, email campaigns, and landing pages—while following the established messaging framework to drive conversions and brand consistency. The ideal candidate will possess 1-5 years of copywriting experience, with the ability to translate complex narratives into compelling stories and a solid understanding of SEO best practices. Additionally, they will collaborate closely with design, growth, and sales teams to ensure cohesive messaging that supports measurable business outcomes.
Required Skills
- Copywriting
- Brand Messaging
- SEO
- Digital Marketing
- Conversion Optimization
- A/B Testing
- Editorial Judgment
- Performance Metrics
- Collaboration
- Storytelling
+13 more
About Boom & Bucket
boomandbucket.comBoom & Bucket is a leading online marketplace for buying and selling used heavy equipment, specializing in construction machinery and vehicles. As part of the Ritchie Bros. solution, Boom & Bucket operates on a platform that provides a transparent, user-friendly experience for both buyers and sellers. The company focuses on delivering high-quality equipment along with detailed inspections and financing options, making it a trusted choice for professionals in the construction and equipment industries. With a wide range of categories and a commitment to customer service, Boom & Bucket aims to simplify equipment transactions for its users.