Copywriter - TX
Boom & Bucket(1 month ago)
About this role
The Copywriter at Ritchie Bros. is tasked with crafting persuasive messaging that drives brand value and customer engagement across multiple channels. This role involves writing and optimizing copy for paid media, emails, landing pages, and sales materials, while maintaining alignment with the company's messaging framework and marketplace growth strategy. Candidates should have 1-5 years of experience in agency or in-house settings, showcasing their ability to create conversion-focused content and apply SEO best practices. The Copywriter will collaborate closely with design, product, and sales teams to ensure cohesive messaging that supports measurable business outcomes.
Required Skills
- Copywriting
- Messaging Framework
- SEO Best Practices
- Conversion Optimization
- Narrative Crafting
- Market Research
- Performance Measurement
- Collaboration
- A/B Testing
- Project Management
+4 more
About Boom & Bucket
boomandbucket.comBoom & Bucket is a leading online marketplace for buying and selling used heavy equipment, specializing in construction machinery and vehicles. As part of the Ritchie Bros. solution, Boom & Bucket operates on a platform that provides a transparent, user-friendly experience for both buyers and sellers. The company focuses on delivering high-quality equipment along with detailed inspections and financing options, making it a trusted choice for professionals in the construction and equipment industries. With a wide range of categories and a commitment to customer service, Boom & Bucket aims to simplify equipment transactions for its users.