About this role
The CRM Marketing Manager at Zocdoc leads CRM initiatives to engage patients and drive sessions, rebookings, revenue, and patient loyalty across channels. This role is responsible for shaping strategy, owning end-to-end campaign execution, and measuring impact while collaborating with cross-functional teams. The position supports Zocdoc’s mission to improve the patient experience through targeted, data-informed communications.
Required Skills
- Campaign Development
- List Segmentation
- A/B Testing
- Email Marketing
- SMS Marketing
- Push Notifications
- In-App Messaging
- Deliverability
- Email QA
- Analytics
+10 more
About Zocdoc
zocdoc.comZocdoc is an online healthcare marketplace that helps patients find and book in-person and telehealth appointments with doctors, dentists, and other providers. Users can search by specialty, location, insurance, availability, and read patient reviews, then book appointments in real time with reminders and digital check‑in. For clinicians and practices, Zocdoc offers scheduling and practice‑management tools to accept online bookings, fill openings, and manage patient flow. The platform emphasizes convenience and matching patients with in‑network providers quickly.
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