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Customer Marketing Associate at Plaid - ApplyBlast

Customer Marketing Associate

Plaid

4 months ago

4.2 on Glassdoor

Onsite

Full Time

Junior

1 applicant

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About this role

A Customer Marketing Associate at Plaid is responsible for delivering the day-to-day execution of the customer marketing program by managing customer stories, assets, and references for internal teams and sales motions. This role involves producing advocacy materials, maintaining review site presences, and partnering with Demand Gen and Product Marketing to embed customer proof into campaigns.

Responsibilities

Own the customer case study process end-to-end including narrative development and approval
Maintain the customer logo library and reference database ensuring organization
Produce advocacy assets such as written stories and video testimonials for reuse
Monitor ratings and sentiment on customer review platforms while driving quality
Partner with cross-functional teams to embed customer proof into marketing campaigns

Skills

About Plaid

plaid.com

Headquarters

San Francisco, California, United States

Company Size

501-1000 employees

Founded

2013

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Plaid is a fintech infrastructure company that helps developers and businesses connect consumers’ bank accounts and financial data to apps and services via easy-to-integrate APIs and Plaid Link. Its product suite (Auth, Transactions, Identity, Assets, Investments, Liabilities, payment initiation and risk/verification tools) supports account verification, ACH payments, balance checks, transaction feeds, and underwriting. Companies in payments, lending, investing and personal finance rely on Plaid for developer-friendly SDKs, strong security controls, and compliance support to build reliable, data-driven fintech experiences.