Genesis
The Demand Generation Lead will own the end‑to‑end pipeline generation strategy for Genesis AHC across the US, UK, and EU, managing lifecycle marketing, paid media, ABM, SEO/AEO, field events, and analytics. The role reports to the VP of Marketing and works closely with the CRO to drive qualified pipeline, optimize CAC, and implement an AI‑first operating model.
Headquarters
Brooklandville, Maryland, United States
Company Size
11-50 employees
Founded
2012
Now Genesis (formerly Kermit) is an advanced analytics platform that helps health systems and payers manage proton pump inhibitor (PPI) drug spend using real‑time insights and evidence‑based, bill‑only automation. The platform combines clinical evidence with transactional data to identify inappropriate PPI use and surface targeted savings opportunities without disrupting care. By automating review workflows and delivering actionable analytics to pharmacy and finance teams, Now Genesis reduces unnecessary PPI costs while supporting better prescribing decisions.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
View leadership team, funding history,
and employee contacts for Genesis.
Genesis didn’t post a salary, so this is our estimate from similar listings.
31% below the average for this role