Digital Content Strategist

The Digital Content Strategist owns content strategy across the Berkley School of Nursing's digital presence, including website, social media, search, and email content, to build brand awareness and support enrollment marketing. This role develops audience personas, maps content across the enrollment funnel, and translates academic priorities into recommended content and campaigns. The position executes that strategy across the editorial calendar, website, and social channels in partnership with other teams and the school's marketing agency of record.