Digital Media Manager
GenScript/ProBio(25 days ago)
About this role
The Digital Media Manager at GenScript/ProBio will own integrated digital media initiatives to generate qualified demand across biotech customer segments. This hybrid role in Piscataway partners with cross-functional teams and external vendors to drive measurable pipeline contribution and ensure scientific and regulatory accuracy. The position reports into marketing and emphasizes data-driven decision making and ROI-focused performance reporting.
Required Skills
- Paid Search
- Paid Social
- Programmatic
- Retargeting
- Media Planning
- Campaign Operations
- Audience Segmentation
- ABM Activation
- Campaign Setup
- Creative QA
+15 more
Qualifications
- Google Ads Certifications
- LinkedIn Marketing Certifications
About GenScript/ProBio
genscript.comGenScript is a global biotechnology company that supplies synthetic genes, peptides, proteins, antibodies and a broad catalog of life-science reagents and assay tools. It also provides custom services across discovery and development—gene synthesis, peptide/protein production, antibody discovery and engineering, CRISPR genome‑editing reagents, cell‑line development, and biologics CDMO capabilities. Academic labs, biotech and pharma customers rely on GenScript for scalable, quality‑controlled reagents and end‑to‑end contract services with rapid turnaround and online ordering.